Costco Wholesale Corporation (COST)
NASDAQ • Consumer Defensive
January 21, 2026 at 21:00 UTC
Name
CEO
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Industry
Year Founded
Employees
Costco Wholesale Corporation runs membership-based warehouse clubs that bundle sharp pricing with a streamlined assortment and an emphasis on value. The company purchases in bulk, relies on efficient merchandising, and supports traffic with a private-label program that spans many everyday categories. Clubs are designed for high throughput and low overhead, and the format extends online through ordering, delivery, and services tailored to households and small businesses. Geographic reach includes North America and select international markets, with layouts adjusted to local demand and regulations. Costco participates in the consumer staples and retail ecosystem, where consistency and trust matter. The model blends recurring membership income with merchandise margins, which in turn supports a focus on quality and straightforward pricing while keeping the shopping experience simple and predictable for members.
TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.
Costco Wholesale Corporation's Technical Indicators Summary
COST is exhibiting a strong bullish trend, supported by an ADX above 30 that confirms solid trend strength. The stock’s price remains well above key moving averages, including the 200-day SMA and EMA, reinforcing positive momentum. Indicators like the MACD and CCI signal ongoing buying pressure, while the RSI and MFI suggest the stock is overbought, indicating some caution despite the overall strength. Volatility remains moderate with ATR showing steady price movement. Additionally, the rising On-Balance Volume aligns with the upward trend, reflecting accumulation. Overall, COST displays robust bullish characteristics, though some momentum oscillators hint at potential short-term pullbacks.
| Indicator | Value |
|---|---|
RSI (14) | 74.58 |
Stochastic %K (14, 3, 3) | 97.62 |
CCI (20) | 137.08 |
WPR (14) | -1.22 |
Momentum (10) | 109.11 |
MFI | 81.73 |
MACD Level (12, 26) | 18.24 |
Bollinger Bands | $813.61 - $972.14 |
ATR (14) | $16.63 (1.73%) |
ADX (14) | 31.77 |
OBV | -33,751,400 |
Exponential Moving Averages | $904.41 - $942.76(5 indicators) |
Simple Moving Averages | $892.88 - $950.54(5 indicators) |
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The session ended with COST modestly above yesterday’s 964.26, maintaining its 1.929% gap and finishing at 982.86. Into the bell, volatility relief held, with VIX shedding -14.83% on the day. Costco gains amid news of major investments to improve member experience and expand globally.
Price Change
from $964.26 close
+$18.6
Trading Volume
Above avg 3.1M
3.2M
vs S&P 500 Today
Strong Outperformance
+17.41%
52-Week Position
Mid-range
59.3%
Updated: January 21, 2026 at 21:06 UTC
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