Costco Wholesale Corporation (COST)
NASDAQ • Consumer Defensive
January 21, 2026 at 19:16 UTC
Name
CEO
Website
Industry
Year Founded
Employees
Costco Wholesale Corporation runs membership-based warehouse clubs that bundle sharp pricing with a streamlined assortment and an emphasis on value. The company purchases in bulk, relies on efficient merchandising, and supports traffic with a private-label program that spans many everyday categories. Clubs are designed for high throughput and low overhead, and the format extends online through ordering, delivery, and services tailored to households and small businesses. Geographic reach includes North America and select international markets, with layouts adjusted to local demand and regulations. Costco participates in the consumer staples and retail ecosystem, where consistency and trust matter. The model blends recurring membership income with merchandise margins, which in turn supports a focus on quality and straightforward pricing while keeping the shopping experience simple and predictable for members.
TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.
Costco Wholesale Corporation's Technical Indicators Summary
COST is exhibiting a strong bullish trend, supported by an ADX above 30 that confirms solid trend strength. The stock’s price remains well above key moving averages, including the 200-day SMA and EMA, reinforcing positive momentum. Indicators like the MACD and CCI signal ongoing buying pressure, while the RSI and MFI suggest the stock is overbought, indicating some caution despite the overall strength. Volatility remains moderate with ATR showing steady price movement. Additionally, the rising On-Balance Volume aligns with the upward trend, reflecting accumulation. Overall, COST displays robust bullish characteristics, though some momentum oscillators hint at potential short-term pullbacks.
| Indicator | Value |
|---|---|
RSI (14) | 74.58 |
Stochastic %K (14, 3, 3) | 97.62 |
CCI (20) | 137.08 |
WPR (14) | -1.22 |
Momentum (10) | 109.11 |
MFI | 81.73 |
MACD Level (12, 26) | 18.24 |
Bollinger Bands | $813.61 - $972.14 |
ATR (14) | $16.63 (1.73%) |
ADX (14) | 31.77 |
OBV | -33,751,400 |
Simple Moving Averages | $892.88 - $950.54(5 indicators) |
Exponential Moving Averages | $904.41 - $942.76(5 indicators) |
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Trading kicked off on a mildly softer footing, with COST gapping down -0.483% to 959.60 from 964.26. Early volumes are extremely muted, with COST trading at just 0.17× its typical pace. COST opens slightly lower amid limited stock-specific headlines, with no clear driver noted.
Price Change
from $964.26 close
+$10.47
Trading Volume
Below avg (3.1M)
526.5K
vs S&P 500 Today
Strong Outperformance
+9.61%
52-Week Position
Mid-range
55.8%
Updated: January 21, 2026 at 15:42 UTC
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