Baidu Inc (9888.HK)

HKSECommunication Services

HK$ 108.8
-HK$ 0.79 (-0.7%)
Market closed

April 2, 2026 at 08:00 UTC

Interactive Chart

9888.HK
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07:18:30 UTC

About Baidu Inc

Name
Baidu Inc
CEO
Yanhong Li
Industry
Communication Services
Year Founded
2000
Employees
35,900

Baidu Inc. is a technology company that builds an AI-first ecosystem on top of its search and content platforms. Its core products help people find information, navigate services, and transact inside a mobile gateway that blends search with personalized feeds. The company extends these capabilities into cloud infrastructure and developer tools so enterprises can train models and deploy applications. Consumer devices and in-car software connect the online experience to daily tasks through voice and computer vision. Media services operate under separate brands that license content and advertising inventory with controls for brand safety. Within the communication services sector, Baidu positions itself as a platform business that turns data into services across search, cloud, and intelligent mobility.

Analyst Ratings

Consensus Recommendation
Analyst consensus: 0 Buy, 12 Hold, 11 Sell
Buy0
Hold12
Sell11

Fundamentals & Financials

Revenue (TTM)
HK$ 125.7B
Net Income (TTM)
HK$ 4.6B
EPS (TTM)
HK$ 1.67
ROA (TTM)
1.03%
Current Ratio
1.76
Dividend Yield
0.097%

TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.

Income Statement

ItemQ4 2025
RevenueHK$ 29,399.2M
Cost of SalesHK$ 16,402.2M
Gross ProfitHK$ 12,997M
Operating IncomeHK$ 1,461.1M
Net IncomeHK$ 843,377K
EPSHK$ 0.31

Technical Indicators

Baidu Inc's Technical Indicators Summary

The technical picture for 9888.HK is tilted bearish as trend strength is elevated while momentum reads negative, with MACD below zero and RSI under neutral territory. Price sits beneath short and longer-term exponential averages and is also below the 200-day EMA, while on-balance volume shows selling pressure, suggesting distribution. Volatility is moderate and the classic pivot lies very close to the current quote, offering a nearby reference. Technical takeaway: Bearish — momentum and volume currently favor the downside while price remains under key moving averages.

Buy
0 signals
Neutral
12 signals
Sell
11 signals
Overall: Bearish48% Bearish signals
IndicatorValue
RSI (14)
37.54
Stochastic %K (14, 3, 3)
24.36
CCI (20)
-77.68
WPR (14)
-72.68
Momentum (10)
-9.40
MFI
37.75
MACD Level (12, 26)
-5.62
Bollinger Bands
$103.03 - $127.06
ATR (14)
$4.37 (4.03%)
ADX (14)
31.60
OBV
260,428,748
Classic Pivot Point
$109.33
Fibonacci Pivot Point
$109.33
Exponential Moving Averages
$110.34 - $123.34(5 indicators)
Simple Moving Averages
$109.71 - $115.05(5 indicators)
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Today's Snapshot

The day concluded on a slightly softer note, with 9888.HK maintaining a small -0.73% downside gap and finishing at about 108.80. The day wrapped with modest participation in 9888.HK, as overall volume reached only 0.58× average.

Price Change

from HK$ 108.8 close

+HK$ 0.11

Trading Volume

Below avg (9.4M)

5.4M

vs S&P 500 Today

Underperforming Market

-0.91%

52-Week Position

Mid-range

40.4%

Updated: April 3, 2026 at 07:02 UTC

Quote Summary

OpenPrevious Close
HK$ 109HK$ 108.6
Day Range52 Week Range
HK$ 107.5 - HK$ 109.9HK$ 73.25 - HK$ 161.2
VolumeAvg. Volume
5.4M12.9M
Market CapP/E Ratio
HK$ 296.1B65.1