Baidu, Inc. ADR (BIDU)

NASDAQCommunication Services

$110.98
-$0.92 (-0.8%)
Market closed

April 2, 2026 at 20:00 UTC

Interactive Chart

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16:51:10 UTC

About Baidu, Inc. ADR

Name
Baidu, Inc. ADR
CEO
Yanhong Li
Industry
Communication Services
Year Founded
2000
Employees
35,900

Baidu, Inc. ADR is an internet and AI company whose core business centers on search, knowledge platforms, and performance marketing for enterprises and small businesses. Its services connect advertisers with users through intent-driven queries, feeds, and app ecosystems, supported by content partnerships and publisher tools. Beyond marketing, Baidu AI Cloud delivers computing, databases, and machine learning services for industries such as manufacturing, public services, and media. The company also develops intelligent mobility technologies, mapping, and voice interfaces that enable connected vehicles and smart devices. Operating primarily in China with international research collaborations, the company participates in the communication services and information technology sector, where equity investors watch its market capitalization, ticker activity, and role within the broader digital ecosystem.

Analyst Ratings

Consensus Recommendation
Analyst consensus: 0 Buy, 9 Hold, 14 Sell
Buy0
Hold9
Sell14

Fundamentals & Financials

Revenue (TTM)
$129B
Net Income (TTM)
$5.5B
EPS (TTM)
$13.28
ROA (TTM)
1.03%
Current Ratio
1.76
Dividend Yield
0.097%

TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.

Income Statement

ItemQ4 2025
Revenue$32,740M
Cost of Sales$18,277M
Gross Profit$14,463M
Operating Income$1,483M
Net Income$1,782M
EPS$2.4

Technical Indicators

Baidu, Inc. ADR's Technical Indicators Summary

Baidu’s technical picture is bearish, underpinned by a clear downtrend and bearish moving-average alignment. The ADX indicates a strong directional bias to the downside, and momentum measures including RSI and MACD are negative or subdued while the price trades below most key moving averages and under the 200‑day level. On‑balance volume also favors sellers, and volatility is modest. Technical takeaway: bearish trend dominance with momentum and volume reinforcing the negative bias around current levels near the 112 pivot.

Buy
0 signals
Neutral
9 signals
Sell
14 signals
Overall: Bearish61% Bearish signals
IndicatorValue
RSI (14)
36.00
Stochastic %K (14, 3, 3)
25.85
CCI (20)
-81.64
WPR (14)
-75.21
Momentum (10)
-8.05
MFI
29.85
MACD Level (12, 26)
-5.51
Bollinger Bands
$104.86 - $129.00
ATR (14)
$4.01 (3.62%)
ADX (14)
31.95
OBV
106,923,000
Classic Pivot Point
$112.07
Fibonacci Pivot Point
$112.07
Exponential Moving Averages
$112.49 - $125.90(5 indicators)
Simple Moving Averages
$111.58 - $131.06(5 indicators)
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Today's Snapshot

End-of-day trade saw BIDU unable to fully erase the -0.84% gap down from yesterday, settling near 110.96. By the final print, sector returns hovered near 0.41%, reflecting a largely neutral environment. BIDU slides as investors weigh AI/cloud revenue potential against ongoing margin pressure, despite Dubai Apollo Go rollout.

Price Change

from $110.98 close

-$0.02

Trading Volume

Below avg (1.5M)

950K

vs S&P 500 Today

Underperforming Market

-1.05%

52-Week Position

Mid-range

40%

Updated: April 3, 2026 at 20:03 UTC

Quote Summary

OpenPrevious Close
$108.61$110.98
Day Range52 Week Range
$108.5 - $111.94$74.71 - $165.3
VolumeAvg. Volume
950K2.6M
Market CapP/E Ratio
$37.7B64.9

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