Gap, Inc. (GAP)
NYSE • Consumer Cyclical
May 20, 2026 at 16:00 UTC
About Gap, Inc.
Gap, Inc. operates a family of apparel brands that serve casual, performance, and lifestyle needs across age groups. The company balances design, fit, and value, and it sells through stores and digital channels that share a common merchandising rhythm. Inventory and sourcing are managed to keep core styles in stock while allowing seasonal updates, and fulfillment integrates stores with online orders to shorten delivery and returns. Marketing builds communities around each brand’s voice rather than a single message, and store teams focus on clear presentation and easy service. The footprint spans many regions, but the promise stays consistent: simple choices, reliable sizes, and a shopping experience that adapts to how customers want to browse and buy. Within the consumer discretionary sector, the company links brand building with practical retail execution.
Analyst Ratings
Fundamentals & Financials
TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.
Income Statement
Balance Sheet
Financial Highlights
Dividends History
Split History
Earnings Calendar
Technical Indicators
Gap, Inc.'s Technical Indicators Summary
Gap Inc. exhibits a clear bearish profile with momentum indicators and MACD aligned to the downside while the RSI sits near oversold levels. The share price is trading beneath its short- and medium-term moving averages and well below longer-term EMAs, and on-balance volume is negative, reinforcing distribution. Trend strength is moderate and ATR shows steady intraday movement, while the stock is trading around the VWAP and just above the pivot, which may cap upside. Technical takeaway: Bearish — lower-moving averages and negative volume confirm the downtrend bias.
| Indicator | Value |
|---|---|
RSI (14) | 32.28 |
Stochastic %K (14, 3, 3) | 12.91 |
CCI (20) | -92.65 |
WPR (14) | -79.84 |
Momentum (10) | -3.50 |
MFI | 19.91 |
MACD Level (12, 26) | -1.18 |
Bollinger Bands | $19.66 - $26.49 |
ATR (14) | $0.84 (4.00%) |
ADX (14) | 22.34 |
OBV | -84,236,951 |
VWAP | $21.03 |
Classic Pivot Point | $20.59 |
Fibonacci Pivot Point | $20.59 |
Simple Moving Averages | $21.63 - $24.20(5 indicators) |
Exponential Moving Averages | $21.68 - $24.69(5 indicators) |
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Today's Snapshot
The session wrapped with GAP still elevated after a strong 7.31% gap versus yesterday, ending around 22.30. End-of-session positioning for GAP remained put-heavy, pushing the ratio to 1.14. GAP extends higher on Baozun's notes that Gap momentum boosted BBM revenue and aided store expansion.
Price Change
from $22.3 close
+$0
Trading Volume
Above avg 7.2M
7.9M
vs S&P 500 Today
Moderate Outperformance
+0.47%
52-Week Position
Lower range
33.9%
Updated: May 20, 2026 at 20:07 UTC