British American Tobacco (BATS.L)

LSEConsumer Defensive

£4356
+£139 (+3.3%)

April 24, 2026 at 12:30 UTC

Interactive Chart

BATS.L

12:30:40 UTC

About British American Tobacco

Name
British American Tobacco
CEO
Tadeu Luiz Marroco
Industry
Consumer Defensive
Year Founded
1902
Employees
48,989

British American Tobacco is a global tobacco and nicotine company that manufactures and distributes products for adult consumers under regulated conditions. The group’s emphasis is operational rather than theatrical: make supply dependable, keep information clear, and sell only where age rules can be enforced. Portfolio strategy has shifted toward smoke-free platforms alongside traditional lines in markets where rules allow, with science, quality assurance, and market access working as a single system. Retail relationships, trade compliance, and consumer guidance are designed to read the same from store shelf to support centre, which helps regulators and partners audit practice. Programmes on product standards and responsible marketing have become routine parts of daily work rather than campaigns. Within consumer staples, the company positions itself as a long-horizon brand owner whose value comes from process discipline, predictable availability, and respect for local policy.

Analyst Ratings

Consensus Recommendation
Analyst consensus: 11 Buy, 9 Hold, 3 Sell
Buy11
Hold9
Sell3

Fundamentals & Financials

Revenue (TTM)
£25.6B
Net Income (TTM)
£7.7B
EPS (TTM)
£3.51
ROA (TTM)
7.08%
Current Ratio
0.87
Dividend Yield
2.87%

TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.

Income Statement

ItemQ4 2025
Revenue£13,541M
Cost of Sales£5,262M
Gross Profit£8,279M
Operating Income£5,021M
Net Income£3,252M
EPS£1.46

Technical Indicators

British American Tobacco's Technical Indicators Summary

BATS.L shows a generally bullish bias driven by price positioned above most short- and medium-term averages and the 200-day exponential average, which supports the upward case. Momentum is positive and the classic pivot lies well below the current level, while ATR indicates moderate volatility. However, ADX and on-balance volume are mixed, suggesting trend strength and participation are not uniformly strong across indicators. Technical takeaway: Bullish — price sits above key averages but trend strength and volume are mixed.

Buy
11 signals
Neutral
9 signals
Sell
3 signals
Overall: Bullish48% Bullish signals
IndicatorValue
RSI (14)
53.61
Stochastic %K (14, 3, 3)
37.69
CCI (20)
23.30
WPR (14)
-34.86
Momentum (10)
3.00
MFI
31.57
MACD Level (12, 26)
-49.85
Bollinger Bands
$4079.20 - $4505.60
ATR (14)
$107.79 (2.48%)
ADX (14)
25.19
OBV
73,883,973
Classic Pivot Point
$4192.00
Fibonacci Pivot Point
$4192.00
Simple Moving Averages
$4210.30 - $4382.36(5 indicators)
Exponential Moving Averages
$4115.56 - $4326.96(5 indicators)
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Today's Snapshot

Buying out of the gate leaves BATS.L 3.59% above yesterday’s close (4206.00), trading at 4357.00. Turnover is extremely muted at just 0.21× typical volume. BATS.L opens higher with muted turnover, signaling cautious breadth despite an early uptick.

Price Change

from £4217 close

+£138.5

Trading Volume

Below avg (5.1M)

1M

vs S&P 500 Today

Strong Outperformance

+151.41%

52-Week Position

Upper range

72.1%

Updated: April 24, 2026 at 11:32 UTC

Quote Summary

OpenPrevious Close
£4255£4217
Day Range52 Week Range
£4246 - £4366£3013 - £4876.92
VolumeAvg. Volume
1.1M4.9M
Market CapP/E Ratio
£94B12.5