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HA

Hasbro, Inc. (HAS)

NASDAQConsumer Cyclical

$89.69
+$0.71 (+0.8%)
Market open

September 10, 2026 at 18:21 UTC

Open$89.68
Previous Close$88.97
Day Range$88.87 - $90.47
Avg. Volume (3M)1.3M
Market Cap$12.6B
P/E Ratio15.8
52 Week Range
$69.5$106.98
Next EarningsIn 42 daysOct 22, 2026

Interactive Chart

18:21:41 UTC

Metrics Over Time

Where the Money Goes

Q2 2026
Revenueeverything earned$1.1B100%
Gross Profitminus cost of goods$867.2M76%
Operating Incomeminus R&D and overhead$252.5M22%
Net Incomeminus taxes and the rest$160.9M14%

In plain terms: out of every $100 in revenue, Hasbro, Inc. keeps $14 as net profit.

Fundamentals & Financials

Revenue (TTM)
$4.9B
Net Income (TTM)
$795.2M
EPS (TTM)
$5.63
ROA (TTM)
13.17%
Current Ratio
1.66
Dividend Yield
0.83%

TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.

Earnings

+52.5%Q1 2026$1.51
+22.5%Q2 2026$1.47
+10.3%Q3 2026$1.28
Next

Oct 22

in 42 daysQ4 2026

% — EPS deviation from the forecast (beat / miss); quarters without a forecast show the reported EPS

Latest report — Q3 2026
Beat +10.3%

Hasbro beat expectations on both the top and bottom line in the second fiscal quarter of 2026, with preliminary results reported July 21 showing revenue rose 16.2% to roughly $1.1 billion from $980.8 million a year ago, above the $1.07 billion estimate by 6.6%, while adjusted EPS of $1.28 topped the $1.16 consensus by 10.3% and was down 1.5% from a year earlier. Gross margin held near 76.1% and operating margin was about 22.2%, with net income climbing 118.8% to about $160.9 million from a loss of $855.8 million a year ago. Operating cash flow came in at about $266.7 million, and the company repurchased $33.8 million of stock and paid $99.1 million in dividends. Consensus for the next period calls for EPS of $1.83 on revenue of $1.48 billion.

View full earnings history

About Hasbro, Inc.

Hasbro, Inc. (NASDAQ: HAS) operates in the consumer discretionary sector as a global maker of toys and games, gaming experiences, and entertainment content. Across its three business lines, the company generated $4.7 billion of revenue in FY2025. Its business spans mass-market play products, immersive game franchises, and screen and live entertainment tied to its intellectual property.

Name
Hasbro, Inc.
CEO
Christian Cocks
Industry
Consumer Cyclical
Year Founded
1923
Employees
4,520

Today's Snapshot

AI-generated

HAS is trading 0.9% higher at 89.77. Hasbro rereleased its Marvel Legends X-Force toy set.

Trading Volume

Below 10d avg (1.2M)

342.9K

vs S&P 500 Today

Outperforming Market

+1.46%

Updated: September 10, 2026 at 16:45 UTC

Technical Indicators

2 Buy1 Neutral5 Sell
HAS is rated Sell with short-term momentum showing weakness despite some longer-term average support. CCI and MACD are negative while RSI is below neutral, and OBV is negative, pointing to distribution; meanwhile stochastic readings and VWAP suggest some near-term oversold interest and the 200-day average offers structural support. ADX is low and ATR is muted, indicating limited directional conviction and modest intraday moves. Technical takeaway: Sell — short-term momentum and volume pressure outweigh longer-term moving-average support.
All signals
  • EMA (5 indicators)$87.80 - $92.53
    Sell
  • RSI (14)40.98
    Neutral
  • Stochastic %K (14, 3, 3)11.19
    Buy
  • MACD Level (12, 26)-0.18
    Sell
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