Adidas AG (ADSd)
FRA • Consumer Cyclical
June 26, 2026 at 15:30 UTC
About Adidas AG
adidas AG trades on XETRA under ADS.DE and makes athletic goods across the consumer sector, centered on footwear, apparel, and accessories sold under the adidas brand. The company generated EUR 24.8 billion of revenue in FY2025 and operates in the market for sportswear and related gear.
Analyst Ratings
Fundamentals & Financials
TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.
Income Statement
Balance Sheet
Financial Highlights
Dividends History
Split History
Earnings Calendar
Technical Indicators
Adidas AG's Technical Indicators Summary
ADS.DE presents a strong technical setup with broad-moving-average support and muscular momentum measures, while trend strength is moderate-to-robust. Short and medium SMAs/EMAs sit below the current price and momentum indicators including a high RSI and positive CCI show buying pressure, while ADX is above the threshold that denotes a trending market and OBV aligns with accumulation. ATR is moderate, keeping volatility in check, and the classic pivot lies below the current level. Technical takeaway: strong buy bias supported by aligned moving averages, solid momentum and confirming volume.
| Indicator | Value |
|---|---|
RSI (14) | 69.31 |
Stochastic %K (14, 3, 3) | 86.84 |
CCI (20) | 114.95 |
WPR (14) | -1.68 |
Momentum (10) | 5.35 |
MFI | 79.37 |
MACD Level (12, 26) | 6.00 |
Bollinger Bands | $158.89 - $183.79 |
ATR (14) | $5.11 (2.81%) |
ADX (14) | 26.29 |
OBV | -11,206,867 |
Classic Pivot Point | $178.88 |
Fibonacci Pivot Point | $178.88 |
Simple Moving Averages | $150.93 - $175.77(5 indicators) |
Exponential Moving Averages | $157.39 - $175.46(5 indicators) |
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Today's Snapshot
By the close, ADSd remained slightly above yesterday’s 177.90, holding a small 0.79% gap. Into the close, ADSd still showed subdued interest, with volume at 0.32× its norm. Into the bell, ADSd's profile still includes a cash return through its forward dividend of 2.8.
Price Change
from €177.9 close
+€3.8
Trading Volume
Below avg (645.7K)
205.3K
vs S&P 500 Today
Outperforming Market
+1.37%
52-Week Position
Mid-range
58.1%
Updated: June 26, 2026 at 15:05 UTC