Skip to main content
NVDA+0.09%AAPL+0.10%GOOGL+0.94%MSFT+0.02%AMZN+0.24%TSM-2.11%SPCX-1.44%AVGO-2.63%META+0.18%TSLA+0.04%LLY-0.60%SKHY-4.92%BRK-B+1.71%MU-0.89%JPM+1.37%WMT+2.69%AMD-3.49%V+3.06%XOM-0.64%ASMLa-1.08%JNJ+1.04%MA+3.31%0700.HK-0.16%ABBV-0.17%1398.HK+0.47%BAC+1.04%INTC-3.12%CSCO-0.73%COST+2.50%ORCL-2.74%CVX-1.08%KO+0.98%LRCX-1.22%AMAT-1.65%AP2d-1.15%CAT-2.04%UNH+2.22%HSBA.L+0.70%0005.HK+1.15%GE-1.87%PG+1.32%MS-0.06%HD+0.54%NFLX+0.53%0857.HK-0.89%GS-0.29%NVS-0.53%3988.HK+0.96%PM+1.72%1816.HK-26.10%USDCAD+0.63%GBPCAD+0.56%EURCAD+0.52%CADCHF-0.46%CADJPY-0.43%AUDCAD+0.42%GBPTRY+0.41%NZDCAD+0.35%NZDUSD-0.32%GBPHKD+0.32%GBPMXN-0.28%GBPNZD+0.25%EURNZD+0.22%USDCHF+0.22%AUDUSD-0.21%USDJPY+0.19%USDILS+0.16%NOKJPY+0.16%USDTRY+0.14%GBPAUD+0.13%GBPCHF+0.13%AUDNZD+0.12%CHFNOK-0.12%EURAUD+0.11%SGDJPY+0.11%EURUSD-0.11%NZDCHF-0.10%PLNJPY+0.10%USDZAR-0.10%NZDJPY-0.10%EURCHF+0.09%EURZAR-0.08%USDNOK-0.08%GBPJPY+0.08%EURNOK-0.07%AUDDKK+0.07%GBPUSD-0.07%USDTHB+0.07%CHFSGD-0.06%USDMXN-0.06%EURGBP-0.05%GBPZAR-0.05%EURJPY+0.05%AUDSGD+0.05%CHFSEK-0.04%USDCOP-0.04%USDHKD-0.04%USDSGD-0.04%NZDMXN-0.03%EURSGD-0.03%EURCNH+0.02%USDCNH+0.02%EURCZK-0.02%EURPLN-0.02%USDDKK-0.01%USDPLN-0.01%USDSEK-0.01%EURHKD+0.01%AUDNOK-0.01%GBPSGD+0.01%NZDSGD-0.01%CHFJPY0.00%EURDKK0.00%EURSEK0.00%AUDJPY0.00%AUDCHF0.00%C1+5.34%S1+0.59%COTTON-0.57%XPTUSD+0.46%GAUUSD+0.35%XAUUSD+0.35%XNGUSD+0.30%GAGUSD+0.29%XAGUSD+0.27%UKOIL+0.26%USOIL+0.25%HG1+0.23%BTCUSD+2.96%BTCUSDT+5.05%ETHUSD+1.69%USDTUSD-0.06%XRPUSD+1.64%BNBUSDT+12.83%SOLUSD+7.61%TRXUSDT+0.48%DOGEUSD-0.38%ZECUSDT-0.83%ADAUSDT-10.06%LINKUSD+1.76%XMRUSDT+5.93%XLMUSD+0.78%XLMUSDT+13.20%BCHUSDT+2.98%AVAXUSDT-18.60%LTCUSD+0.17%SUIUSDT-14.14%TONUSD+16.61%HBARUSDT+1.57%TONUSDT+27.64%SUIUSD-0.64%UNIUSD-1.05%TAOUSDT+2.29%UNIUSDT+34.39%AAVEUSD-5.35%NEARUSDT+43.08%PEPEUSD+10064342.29%DOTUSDT+0.35%ICPUSDT+1.48%ETCUSDT-6.84%ONDOUSDT+4.94%WLDUSDT+3.33%ATOMUSDT-2.79%JUPUSDT+7.09%PENGUUSDT+103467.40%INJUSDT+9.68%ARBUSDT-1.17%STXUSDT+0.43%FETUSDT+6.77%TIAUSDT+0.89%SEIUSDT+1.63%PYTHUSDT+1.15%IMXUSDT+4.04%POLUSDT+6.71%OPUSDT-1.72%WIFUSDT+6.44%NVDA+0.09%AAPL+0.10%GOOGL+0.94%MSFT+0.02%AMZN+0.24%TSM-2.11%SPCX-1.44%AVGO-2.63%META+0.18%TSLA+0.04%LLY-0.60%SKHY-4.92%BRK-B+1.71%MU-0.89%JPM+1.37%WMT+2.69%AMD-3.49%V+3.06%XOM-0.64%ASMLa-1.08%JNJ+1.04%MA+3.31%0700.HK-0.16%ABBV-0.17%1398.HK+0.47%BAC+1.04%INTC-3.12%CSCO-0.73%COST+2.50%ORCL-2.74%CVX-1.08%KO+0.98%LRCX-1.22%AMAT-1.65%AP2d-1.15%CAT-2.04%UNH+2.22%HSBA.L+0.70%0005.HK+1.15%GE-1.87%PG+1.32%MS-0.06%HD+0.54%NFLX+0.53%0857.HK-0.89%GS-0.29%NVS-0.53%3988.HK+0.96%PM+1.72%1816.HK-26.10%USDCAD+0.63%GBPCAD+0.56%EURCAD+0.52%CADCHF-0.46%CADJPY-0.43%AUDCAD+0.42%GBPTRY+0.41%NZDCAD+0.35%NZDUSD-0.32%GBPHKD+0.32%GBPMXN-0.28%GBPNZD+0.25%EURNZD+0.22%USDCHF+0.22%AUDUSD-0.21%USDJPY+0.19%USDILS+0.16%NOKJPY+0.16%USDTRY+0.14%GBPAUD+0.13%GBPCHF+0.13%AUDNZD+0.12%CHFNOK-0.12%EURAUD+0.11%SGDJPY+0.11%EURUSD-0.11%NZDCHF-0.10%PLNJPY+0.10%USDZAR-0.10%NZDJPY-0.10%EURCHF+0.09%EURZAR-0.08%USDNOK-0.08%GBPJPY+0.08%EURNOK-0.07%AUDDKK+0.07%GBPUSD-0.07%USDTHB+0.07%CHFSGD-0.06%USDMXN-0.06%EURGBP-0.05%GBPZAR-0.05%EURJPY+0.05%AUDSGD+0.05%CHFSEK-0.04%USDCOP-0.04%USDHKD-0.04%USDSGD-0.04%NZDMXN-0.03%EURSGD-0.03%EURCNH+0.02%USDCNH+0.02%EURCZK-0.02%EURPLN-0.02%USDDKK-0.01%USDPLN-0.01%USDSEK-0.01%EURHKD+0.01%AUDNOK-0.01%GBPSGD+0.01%NZDSGD-0.01%CHFJPY0.00%EURDKK0.00%EURSEK0.00%AUDJPY0.00%AUDCHF0.00%C1+5.34%S1+0.59%COTTON-0.57%XPTUSD+0.46%GAUUSD+0.35%XAUUSD+0.35%XNGUSD+0.30%GAGUSD+0.29%XAGUSD+0.27%UKOIL+0.26%USOIL+0.25%HG1+0.23%BTCUSD+2.96%BTCUSDT+5.05%ETHUSD+1.69%USDTUSD-0.06%XRPUSD+1.64%BNBUSDT+12.83%SOLUSD+7.61%TRXUSDT+0.48%DOGEUSD-0.38%ZECUSDT-0.83%ADAUSDT-10.06%LINKUSD+1.76%XMRUSDT+5.93%XLMUSD+0.78%XLMUSDT+13.20%BCHUSDT+2.98%AVAXUSDT-18.60%LTCUSD+0.17%SUIUSDT-14.14%TONUSD+16.61%HBARUSDT+1.57%TONUSDT+27.64%SUIUSD-0.64%UNIUSD-1.05%TAOUSDT+2.29%UNIUSDT+34.39%AAVEUSD-5.35%NEARUSDT+43.08%PEPEUSD+10064342.29%DOTUSDT+0.35%ICPUSDT+1.48%ETCUSDT-6.84%ONDOUSDT+4.94%WLDUSDT+3.33%ATOMUSDT-2.79%JUPUSDT+7.09%PENGUUSDT+103467.40%INJUSDT+9.68%ARBUSDT-1.17%STXUSDT+0.43%FETUSDT+6.77%TIAUSDT+0.89%SEIUSDT+1.63%PYTHUSDT+1.15%IMXUSDT+4.04%POLUSDT+6.71%OPUSDT-1.72%WIFUSDT+6.44%

Adidas AG (ADSd)

FRA • Consumer Cyclical

€155.25
+€0.8 (+0.5%)
Market closed

August 24, 2026 at 15:30 UTC

Interactive Chart

AD

01:45:30 UTC

About Adidas AG

Name
Adidas AG
CEO
Bjorn Gulden
Website
www.adidas-group.com
Industry
Consumer Cyclical
Year Founded
1920
Employees
64,394

adidas AG trades on XETRA under ADS.DE and makes athletic goods across the consumer sector, centered on footwear, apparel, and accessories sold under the adidas brand. The company generated EUR 24.8 billion of revenue in FY2025 and operates in the market for sportswear and related gear.

Analyst Ratings

Consensus Recommendation
Analyst consensus: 0 Buy, 2 Hold, 6 Sell
Buy0
Hold2
Sell6

Fundamentals & Financials

Revenue (TTM)
€26B
Net Income (TTM)
€1.3B
EPS (TTM)
€7.75
ROA (TTM)
6.55%
Current Ratio
1.39
Dividend Yield
1.56%

TTM is calculated as the sum of the four most recently completed quarters. This is a standard approach when monthly or real-time data is not available.

Income Statement

ItemQ2 FY2026
Revenue€6,743M
Cost of Sales€3,203M
Gross Profit€3,540M
Operating Income€574,000K
Net Income€355,000K
EPS€2.02

Technical Indicators

Adidas AG's Technical Indicators Summary

ADSd is quoted about 155.05 and displays a strongly bearish technical picture, with ADX above 37 confirming a powerful downtrend and MACD clearly negative. The stock sits at or just below VWAP near 155.48 and beneath most short‑ and medium‑term moving averages, while OBV signals continued distribution. ATR is moderate, and the classic pivot around 153.5 has not halted the selling pressure. Technical takeaway: Strong Sell — trend and volume align to the downside, keeping the bearish bias intact.

Buy
0 signals
Neutral
2 signals
Sell
6 signals
Overall: Bearish75% Bearish signals
IndicatorValue
RSI (14)
39.63
Stochastic %K (14, 3, 3)
26.12
CCI (20)
-69.95
WPR (14)
-65.21
Momentum (10)
-12.10
MFI
36.91
MACD Level (12, 26)
-5.44
Bollinger Bands
$145.15 - $177.86
ATR (14)
$5.04 (3.25%)
ADX (14)
37.49
OBV
-8,092,480
VWAP
$155.48
Classic Pivot Point
$153.53
Fibonacci Pivot Point
$153.53
Exponential Moving Averages
$156.70 - $165.69(5 indicators)
Simple Moving Averages
$156.14 - $172.37(5 indicators)
Stay Ahead of the Market

Get premium market insights delivered directly to your inbox.

Today's Snapshot

The day concluded with ADSd keeping a mild 0.71% upside gap from yesterday. The session wrapped with ADSd trading on very thin volume, only 0.22× average. Adidas Arena in Paris hosting the Grand Slam on October 6 could lift brand visibility for ADSd.

Trading Volume

Below 10d avg (590.4K)

131.5K

vs S&P 500 Today

Outperforming Market

+1.12%

52-Week Position

Mid-range

38.5%

Updated: August 24, 2026 at 14:08 UTC

Quote Summary

Previous CloseDay Range€155.25€154.25 - €156.5
52 Week RangeAvg. Volume€129.95 - €196.4968.7K
Market CapP/E Ratio€27.1B20.0

ADSd Headlines

View All Headlines

Peers & Related Assets

C9F.DEChipotle Mexican Grill, Inc.
EBA.DEeBay Inc.
TGR.DEYum! Brands, Inc.
E3X1.DEExpedia Group Inc. R
POH1.DECarnival Corporation & plc
HMSB.DEH & M Hennes & Mauritz AB (publ)
LCR.DELas Vegas Sands Corp.
690D.DEHaier Smart Home Co., Ltd.
8TI.DEStellantis N.V.
MOV.FMoncler S.p.A.